Author Services written on torn paper

Congratulations, you wrote a book! You really did the thing.
But now you’re overwhelmed with everything that comes after and need some support.

That’s where we come in. At HBL, we offer a wide range of services to support your publishing journey. If you do not see what you are looking for listed below or if you are not quite sure where to start, fill out the Author Intake Form and we can discuss your needs in a free consultation meeting.

Author Intake Form
Book Release Bundles written on torn paper
Polaroid of storm with Thunder written on it
    • 2 blasts* of your choice

    • 5 day countdown graphic package

    • Release day post

    • Author announcement collaboration post for first time HBL authors

    Cost: $650 CAD
    Savings: $375 CAD

  • Blast Options

    • ARC Team Blast*

    • ALC Team Blast

    • Beta Reader Blast

    • Cover Reveal Blast*

    • Newsletter Blast

    • PR Box Sign Up Blast

    • Preorder Incentive Blast

    • Release Day Blast*

    • Rerelease Team Blast

    • Sale Blast*

    • Street Team Blast

    *Popular services

Polaroid of storm with Lightning written on it
    • 1 team management of your choice

    • 2 blasts* of your choice

    • 5 day countdown graphic package

    • Release day post

    • Author announcement collaboration post for first time HBL authors

    Cost: $1250 CAD
    Savings: $425 CAD

  • Blast Options

    • ARC Team Blast*

    • ALC Team Blast

    • Beta Reader Blast

    • Cover Reveal Blast*

    • Newsletter Blast

    • PR Box Sign Up Blast

    • Preorder Incentive Blast

    • Release Day Blast*

    • Rerelease Team Blast

    • Sale Blast*

    • Street Team Blast

    Team Management Options

    • ARC Team Management*

    • ALC Team Management

    • Beta Reader Management

    • Rerelease Team Management*

    • Street Team Creation*

    *Popular services

Polaroid of storm with Tornado written on it
    • 3 weeks of pre-release social media content**

    • Instagram LIVE interview

    • 1 team management of your choice

    • 2 blasts* of your choice

    • 5 day countdown graphic package

    • Release day post

    • Author announcement collaboration post for first time HBL authors

    Bonus: if you do not have a social media branding kit already (custom colour palette & font suite) we will put one together and share it with you for future personal use.

    Cost: $1975 CAD
    Savings: $525 CAD

    *3 graphics, 3 carousels, & 3 reels

  • Blast Options

    • ARC Team Blast*

    • ALC Team Blast

    • Beta Reader Blast

    • Cover Reveal Blast*

    • Newsletter Blast

    • PR Box Sign Up Blast

    • Preorder Incentive Blast

    • Release Day Blast*

    • Rerelease Team Blast

    • Sale Blast*

    • Street Team Blast

    Team Management Options

    • ARC Team Management*

    • ALC Team Management

    • Beta Reader Management

    • Rerelease Team Management*

    • Street Team Creation*

    *Popular services

Polaroid of storm with Hurricane written on it
    • 6 weeks of pre-release social media content**

    • Instagram LIVE interview

    • 1 team management of your choice

    • 2 blasts* of your choice

    • 5 day countdown graphic package

    • Release day post

    • Author announcement collaboration post for first time HBL authors

    Bonus: if you do not have a social media branding kit already (custom colour palette & font suite) we will put one together and share it with you for future personal use.

    Cost: $2375 CAD
    Savings: $675 CAD

    *6 graphics, 6 carousels, & 6 reels

  • Blast Options

    • ARC Team Blast*

    • ALC Team Blast

    • Beta Reader Blast

    • Cover Reveal Blast*

    • Newsletter Blast

    • PR Box Sign Up Blast

    • Preorder Incentive Blast

    • Release Day Blast*

    • Rerelease Team Blast

    • Sale Blast*

    • Street Team Blast

    Team Management Options

    • ARC Team Management*

    • ALC Team Management

    • Beta Reader Management

    • Rerelease Team Management*

    • Street Team Creation*

    *Popular services

a la carte services written on torn paper
design written on torn paper
  • Cost: $250 CAD

    Make your book stand out with a custom book cover design. Check out our current book cover portfolio.

    This package includes a full wrap paperback book cover design with up to 2 edits, eBook cover, title PNG and book mockups.

    Alternatives:

    Cost: $150 CAD

    • You have an illustrator, but need the typography to pull it all together

    • You are only looking for an ebook cover without the full wrap

  • Cost: starting at $350 CAD

    It’s not quite as simple as uploading your manuscript on a google doc into KDP. We will provide basic interior formatting for paperback and ebooks.

    *Additional design features extra.

  • Cost: $250 CAD

    This service includes one logo you can use for your social media, profile picture or website. Includes both a transparent and full background version.

  • The following services are offered through Shay’s business, Storyline Design & Branding.

    Full Branding Kit: $500 CAD

    Your brand is so much more than just a logo—it tells your story, sets you apart, and connects you with your ideal audience. A cohesive and professional brand creates recognition and leaves a lasting impression. We help you craft a brand that authentically reflects your vision.

    This package includes custom logo suite (primary logo, secondary logo, submark/favicon), custom typography suite, custom colour palette, brand collaterals, and brand style guide (and usually some bonuses because Shay simply can’t help herself).

    Website Design: starting at $1250 CAD

    Once you have your brand established, we can put it to use to bring your website to life. Utilizing your branding kit we can create a hub for everything your readers need to know. Social media is great for spreading the word, but with the ever changing and finicky nature of social media, a website is the perfect landing page for everything your readers/customers need to know.

    Pricing varies upon the website style (e.g. a one page long form site, or multi page website, store fronts and portfolios extra).

    *website design cost do not include website hosting or domain fees.

social media written on torn paper
  • Whether you’re burnt out from social media marketing, sick of doomscrolling for trends, or Canva is giving you grey hairs, we’ve got you covered.

    Cost: $40 CAD

    Our Content Manager creates unique, visually stunning, content that keeps up with the latest trends and focuses on capturing what the algorithm is looking for.

    Content includes graphics, carousels and reels/tiktok videos.

    Book Trailer: $200 CAD

    Bring your story to life with a movie trailer for your book.

    Looking for the social media marketing wow-factor? Our talented video editor, Mandy, will deliver a jaw dropping book trailer up to one minute long.

    Content Pulls: $500 CAD

    You’ve read your book a million times and no longer know what lines or scenes are good to use for social media marketing — no problem.

    We will read your book, and pull lines and scenes to use for marketing. Can be provided in a document or screenshot format with hooks to be used for content creation, merch, and marketing.

  • Cost: $40 CAD/hour

    Now more than ever, we understand the goldmine that is keyword captions and engagement on social media, because if you don’t have a social media strategy, no one will see your beautiful content.

    “But, I don’t have time!”
    We hear you.

    It can take a lot of time and effort to build and maintain an online community. But we can help you out with content scheduling, caption creation, and engagement.

  • Cost: $100 CAD

    You know what most social media accounts with aesthetically pleasing feeds have in common? Some sort of social media branding kit to make their content look cohesive.

    This includes a custom font suite and colour palette to be used when creating your social media content.

    *Mandatory cost if you do not have your own social media branding kit and hire HBL for content creation.

  • Cost: $150 CAD

    We want to talk about you and your books! A wonderful way to celebrate your book launch is by connecting with your readers live and answering some of their burning questions.

    We will support you by helping to advertise the event and act as moderators and facilitators.

marketing & promotions written on torn paper
  • Cost: $350 CAD

    Take advantage of our Master Influencer List to help get your team together or announcement out. Whether you’re trying to share your book cover, promote a book sale, or find new readers, our influencers are ready to support your author journey.

    Blast services also serve as a cost effective alternative to full team management.

    ARC Team Blast*
    ALC Team Blast*
    Beta Reader Blast*
    Cover Reveal Blast
    Newsletter Blast**
    PR Box Sign Up Blast*
    Preorder Incentive Blast*
    Release Day Blast
    Rerelease Team Blast*
    Sale Blast
    Street Team Blast*

    *These services will come with a spreadsheet with signup information for self management.

    **There is an extra $100 CAD fee if you would like us to manage your newsletter blast by setting up and importing new subscribers.

  • Cost: $600-$700 CAD (price varies depending on type of team)

    Avoid the hassle of begging for readers and hounding them for reviews — we’ve got you covered.

    With a fully vetted master influencer list and watermarked ebook distribution, we have a proven strategy that has boosted our review ratio upto 80% and has turned many of our authors into bestsellers.

    ARC Team Management
    ALC Team Management
    Beta Reader Management
    Rerelease (backlist) Team Management*
    Street Team Creation

  • First giveaway: $100 CAD
    Recurring giveaways: $70 CAD

    Giveaway collabs are a fantastic way to promote your books to new audiences while also giving back to your loyal readers.

    We can take the hassle out of giveaway management by finding authors within a similar genre or niche to collaborate with, creating the graphics, scheduling the collaboration post, choosing and announcing the winner(s) and gathering and distributing their contact information to involved authors.

  • Cost: $40 CAD/hour

    Need some assistance in managing Meta Ads for you book? It can be difficult ensuring you have ad worthy content and ad copy that will drive readers to clicking on your book.

    Share your budget with us, add us to your meta business suite ad account and we can take it from there.

    The initial set up can take a handful of hours to create the ad content & ad copy, setting up a unique to you target audience, and determining appropriate ad placements. Beyond that it is minor weekly maintenance with tweaks here and there to improve performance.

Administrative Services written on torn paper
  • eBook Distribution: $50 CAD
    Audiobook Distribution: $100 CAD

    We will send out your epub to your list of readers, watermaked through our BookFunnel account.

    We will send out codes to your list of listeners, through either our BookFunnel account or individually as Audible codes.

  • Cost: $250 CAD

    How exactly does one “summarize” thousands of words in a book into a 250-300 word blurb? It’s not easy.

    But at HBL, we don’t simply summarize your book. We recognize that blurbs are important marketing tools to entice readers. That’s why we write blurbs from a marketing lens to help you sell more copies.

  • Cost: $40 CAD

    Are you comfortable creating content, but need help coming up with ideas on what to post? Need a video call to plan your marketing strategy? Need someone to bound plot ideas off of?

    Whether it’s a standing weekly appointment or a panicked, in-the-moment cry for help, we’re here for whatever you need. These one hour meetings can be used however you need them.

  • Cost: $40 CAD/hour

    Wondering if newsletters are worth it? The answer is 100% yes.

    Let’s be honest, while social media is an incredibly valuable tool, it can also be the bane of everyone’s existence. Newsletters give you direct access to the inboxes of your subscribers, aka people who choose to actually read updates!

    We can do everything from creating a visually appealing newsletter in your branding, managing author swaps, importing new subscribers and distributing your newsletter at your preferred frequency.

    Cost: $100 CAD weekly for author swap management, hourly beyond that

    General Administrative Tasks: $40 CAD/hour)

    Author life is busy, we are here to lighten the load. From managing your calendar to KDP support to contacting book stores and everything in between, we have you covered.

Check out our Portfolio

Testimonials

A torn piece of paper with the words 'Important Details' printed on it.

HBL Author Perks

Obviously the most important thing to know is the lifetime access to all the free perks of becoming an HBL author. That’s right, lifetime. Meaning whether you use our service once or long term, you have access to the following:

  • Our entire team’s knowledge and expertise via email. Looking for advice about the best time to release your book? No problem, shoot us an email and we’re happy to share our recommendations.

  • Our ever growing stock photo & video library & google doc with trending content ideas.

  • Free pr opportunities. Each week, we spin our wheel of authors and select 2 authors to receive a free PR post across our HBL socials.

  • Author exclusive Facebook group where you can connect with other HBL authors.

Our Review Copy Process

Authors often ask us when they should reach out to secure their spot on our calendar. The answer? The sooner the better! We begin the ARC process six weeks in advance of your release date. Here’s a break down of our proven strategy:

  • 6 weeks pre-release(or sooner if possible): Send HBL your book cover, tropes, and blurb. We create and schedule all of our content 2 weeks prior to being posted to social media and emailed out to our master influencer list.

  • 4 weeks pre-release: Sign ups are opened. We announce that a review copy of your book is available for sign ups on social media, via email to our master influencer list, and list sign ups on our website.

  • 2 weeks pre-release: We will distribute review copies via our BookFunnel account with watermarks to help prevent piracy. We accommodate those who missed the sign ups if they reach out to us prior to release day.

  • 1-2 days pre-release: Review submission form is opened and announced via social media and email to those who received review copies. This serves as a reminder to readers that release day is approaching and to submit their reviews ASAP, which causes an influx of reviews on or around release day (this can help with getting “Best Seller” and other flags on Amazon).

  • Release Day: If you booked one of our Book Release Bundles, we will make a release day post on our socials to help you celebrate.

  • 2 weeks post-release: A reminder to submit review links is shared across our socials and via email to readers. At this time we will also recommend a list of readers who have read and submitted reviews for your book that we suggest you send physical copies to. It is at your discretion how many you send out, but we recommend at least one. This is how we incentivize readers to read and submit reviews in a timely manner (bonus: when you send them physical copies, they usually post about it on their socials which continues to generate more buzz around your book)!

  • 4 weeks post-release: Last call reminder to submit review links is distributed via email and across our socials.

  • 6 weeks post-release: We will send you a wrap up with review details.

Rush Fees

As a team, we all have a hand in the process of supporting our authors, whether it be creating content, preparing emails, scheduling social media posts, everyone on the HBL team has a hand in making providing you with quality services. In order to stay on top of all of these services and allowing enough time for each member of the team do their part, we have a strict two week timeline to ensure everything is completed in a timely manner while not burning our staff out. In order to maintain that healthy work/life balance boundaries, in the event an author needs services to be completed in less than our two week timeline, the services will be subject to rush fees. The social media content rush fee is $50 CAD while all other services are subject to a $100 CAD rush fee.

Pricing

Important note: All of our services are priced in Canadian Dollars. International authors, please be mindful of exchange rates.
Pricing for services can be found in the descriptions above or feel free to contact us for more information.